We have listed what already existed in terms

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Must be that it concerns a revolutionary new product. That kite did not work in our case. But, it was a good base. We expanded from there. We focused on the problem that our product can partly solve: nuisance (in the garden) as a result of increasingly extreme weather conditions (rain and heat). We then asked the question: what other products or measures are there that can also prevent this nuisance And that became our approach. 

A complete overview of all measures against rain and heat nuisance in the garden. Tip The tip I want to give you: don't stay too focused on your own product (benefits). Use it as photo editor a starting point, but then think broader. Try to discuss a complete theme. In our case, we extended a certain property of a product (water permeability) to a much broader theme: (water) nuisance due to increasingly extreme weather conditions. Step.



What content has already been created in this area and how can we surpass it The topic of 'how to make the garden water or heat resistant' has been discussed many times.  of content. Two websites stood out above the rest: Website : an infographic Good : clear, visually attractive and can easily be copied by other websites. So there is a chance of links in the form of source citations. Less good : the infographic contains 'only' measures that are explained very concisely. Website : a very detailed description of a lot of measures Good : a complete description of no less than measures.